For Nerdcave’s debut project ‘The War To Settle The Score’, I created the brand identity, provided art direction, design, illustration and co-curated the exhibition and book launch. In addition to this, we collaborated with several independent businesses to create a series of exclusive limited edition products. The style and format of the promotional material was a pastiche of the late 80’s to early 90’s sticker albums and memorabilia produced by Hasbro and Merlin at the time.
‘The War To Settle The Score’ book is an illustrated compendium of American wrestlers, paying homage to the history of wrestling from 1985 to 1995, documenting the famous feuds and larger than life characters of this era. The book is a unique blend of nostalgia and illustration, a trip down memory lane, brought to life through the work of 80 contemporary artists.
- Skateboard graphic inspired by the classic WWE heavyweight championship belt, which incorporates the Leeds owl, white rose and Welcome’s iconic slogan ‘Don’t Mess With Yorkshire’.
- Limited to just 20 sets ‘Outside Interference’ is a series of illustrations that pay homage to the most devious characters in professional wrestling, the brains behind the brawn, the managers. Each set features 7 of the most notorious managers in the history of professional wrestling, illustrated by 7 equally notorious artists. Each design has been lovingly reproduced as a two colour screen print by Manson’s Press.
- A limited edition soft enamel pin that combines one of the most outrageous wrestlers in the history of the business with the classic Nerdcave logo. Usually, wrestling fans spend their time trying to avoid pins, but you’d have to be crazy to try and avoid this one!
- Nerdcave & Tallboys Beer Market combined to bring you the ‘Finishing Move Four Pack’, a collection of cold ones inspired by some of the deadliest finishing maneuvers in the history of professional wrestling!
The ‘Finishing Moves’ beer was brewed specially by regional experts Northern Monk while the unique label designs were produced by four leading contemporary illustrators.
Branding – Art Direction – Graphic Design – Illustration – Packaging